sue
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Skype and Facebook
Jul 15th
The recent announcement that Facebook would be integrating Skype into the social network platform caught my attention. Chat on Facebook has great advantages in that it alleviates your cognitive load (essentially meaning you don’t have to remember great swathes of information) and it allows you to multitask.
Your previous conversations with your Facebook friend are displayed within the text chat window when you chat to them. You don’t have to refresh your memory as to what you were discussing the last time you communicated. I often chat to people whom I haven’t talked to in a while and some whom I am not particularly emotionally close to. This record allows me to talk to my friends without awkward pauses whilst I think “did they break up with so and so?” etc. This also reduces the potential for embarrassing faux pas.
Multitasking, supposedly a chiefly female skill (I have my doubts on the veracity of this claim), is something for which Facebook is particularly suited. I can have conversations with several people at once (one of my Facebook friends is remarkably adept at spotting this however – “Oi are you talking to someone else?!” is a typical response). I can be working on a word document, I can be coding some data, or I can be watching television and still carry out a semblance of a conversation with someone on Facebook (knowing that they are probably doing exactly the same thing).
Now the crux of this post; video messaging is a very private, directed thing. There is no record of your previously “face to screen to face” conversation, the capacity to multitask is severely reduced. I can have a very lazy Sunday morning, breakfast in bed, MacBook perched on my lap, and can pop on Facebook to catch up on the news. I can chat to people on there and they won’t know that I am in my tattiest PJs, hair akin to a birds nest and (because of a particularly late night) mascara burdened eyes producing a very good Alice Cooper impression. There would be absolutely no way I would even consider Skyping at that particular moment.
I predict we will only see a small number of select groups of people using Skype over Facebook. There will be those people who are geographically distant to each other such as friends who have emigrated. There will also be those who use Facebook chat for more intimate reasons, anyone who has ever used Chat Roulette will have probably encountered the more, erm, explicit uses of video chat. You will of course have people using it for much more innocent reasons – parents showing off new babies to friends and relatives, grandparents checking in with their grandchildren at university etc.
It is not just the goals of use that will have an impact on the adoption of Skype over Facebook. For someone who isn’t technically literate, Skype is a relatively complicated thing to set up, it also requires a webcam. Most laptops and netbooks have this functionality built in, but someone with a desktop pc may have to source this. Even easy access and relative expertise does not guarantee use. I have an iPhone, my husband has an iPhone. We could feasibly video call each other. This would allow for a supposedly richer experience, we would be able to see each other’s expressions and supposedly gain more meaning from our conversation. We have both had video message functionality for more than a year. We have never had a video chat. Whilst I would quite happily use Skype for professional purposes – a situation where I am selling my skills and knowledge, I would feel very uncomfortable using it in a social situation, particularly when communicating with acquaintances.
So it will be interesting to see who uses Skype, and whether its integration with Facebook actually produces a new set of individuals who prefer video communication to text in every day online conversations. We may also find that in 40 years’ time video communication is the norm just as telephone communication is today.
Hello from a new LiSC team member!
Jun 20th
My name is Sue Jamison-Powell and I started working in LiSC as a Research Assistant at the beginning of May. I am a psychologist working on the ENACT Project with Shaun Lawson, Conor Linehan and Andy Garbett. I specialise in online social relationships and social networks. My thesis examined the way that social networking websites and social communication technology influences our social relationships and impacts upon the processes involved in developing and maintaining online relationships. I am also very interested in the process of defriending. I recently presented at a Psychology in the Pub meeting at The Showroom in Sheffield where I talked about my research which examined how people decide to defriend others, and their reactions to both defriending and being defriended. It’s an interesting area, and one that is really only pertinent to online relationships; although my theory posits that breaking the connection online (you either are or are not present in someone’s friends’ list on Facebook for instance) is reminiscent of deciding to end a romantic relationship. There doesn’t seem to be any room for weak ties within online social networks, with one of the main reasons given for defriending another being lack of contact or lack of real connection. Where offline acquaintanceships gradually drift apart, on Facebook they have a definite end. A link to my presentation can be found here.
All the researchers working on the ENACT Project recently met up in London. It was a valuable meeting, especially for me, being a newcomer to the group. It was great to see the initial results of our first work package and see how well our individual work packages fit together. The ENACT Project is using a social media platform to deliver online therapy. Existing online delivery works very well, with similar results to offline methods of delivery, however we are planning to introduce social media elements which will encourage engagement with the package and allow for interactivity between users. I was delighted to accept the position with LiSC as it will allow me to draw upon my previous work which looks at how emotional closeness and trust is formed between individuals interacting in online spaces.
I have been here for just six weeks now and am impressed by the dynamism of this research group. In addition to our weekly meetings where we discuss ongoing research within the department I have attended a brilliant workshop on Sustainable Air Travel, Behaviour Change and Social Media. This multidisciplinary workshop, held in Lincoln, highlighted the ways in which social media can be used to raise awareness of sustainability in travel, and begin to alter the behaviour of users and providers of air travel. It was a good opportunity to look at some of the research which didn’t necessarily fall into my “area of interest” but was very relevant to some of the work I will be doing with the ENACT Project team in terms of behaviour change.
So yes, a new team member – I hope to be making some somewhat more exciting blog posts over the weeks to come!

